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Beauty Industry

Take a Scented Trip Around the World

The Scent of Departure’s bottle design is inspired by a luggage tag.

Entrepreneur and perfumer Gerald Ghislain along with creative partner Magali Senequier have created a line of scents that offer an opportunity to catch the scents of the world’s most cherished cities: The Scent of Departure. The new collectable line of perfumes include a slender glass skyscraper that features the 3 IATA code letters of the city that it represents: CDG for Paris, JFK for New York City, HKG for Hong Kong, MIL for Milan, SIN for Singapore, and more. The 1.7 oz. bottle’s design is inspired by a luggage tag.

On the back of each bottle, a paragraph carries the reader on an aromatic journey, leading them to discover – or rediscover – what best a city has to offer: from the sun kissed mandarin and fresh lemon sparkle whiffs over Ayung River in Bali to the floral and fruity scents of a sun-drenched summer day in Central Park not to mention the sun fruits and white florals surrounding The Duomo.

The brand has 14 cities available with plans to add more: Paris (CDG), London (LHR), Milan (MIL), New York (NYC), Los Angeles (LAX), Miami (MIA), Dubai (DXB), Abu Dhabi (AUH), Doa (DOH), Singapore (SIN), Tokyo (TYO), Hong-Kong (HKG), Seoul (ICN) and Bali (DPS). Fragrances are sold in airports and main retail stores for $45.

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